{"id":745,"date":"2020-05-13T11:30:27","date_gmt":"2020-05-12T23:30:27","guid":{"rendered":"https:\/\/indelible.co.nz\/?post_type=case_study&#038;p=745"},"modified":"2020-05-26T10:56:56","modified_gmt":"2020-05-25T22:56:56","slug":"facebook-stories","status":"publish","type":"case_study","link":"https:\/\/indelible.co.nz\/case_study\/facebook-stories\/","title":{"rendered":"Facebook Stories"},"content":{"rendered":"<section class=\"layer big-text bg-white\">\n  <div class=\"inner\">\n    <p>Roughly 18 months ago we were engaged by Facebook to help tell the story of a cool little Hawke&#8217;s Bay business (making high-end cricket bats of all things!) and how they&#8217;re seeing success in reaching a global market from a regional location using the platform.<\/p>\n<p>Since then we&#8217;ve made a number of other videos for Facebook profiling a range of businesses all over Aotearoa, showcasing how regional business can access much larger markets by adding Facebook and Instagram to the mix. As part of this project we&#8217;ve also been profiling some great community initiatives like She Owns It, utilising Facebook groups to connect to likeminded people from around New Zealand and even move those relationships into the offline space as well as online.<\/p>\n<p>We&#8217;ve also created a range of different videos showcasing the events that Facebook and Instagram put on around NZ. Here is a selection of the business profiles we&#8217;ve created.<\/p>  <\/div>\n<\/section>\n\n\n<section class=\"layer video-slider\">\n  <div class=\"inner\">\n\n    <div class=\"swiper-container video-slider-top\">\n    <div class=\"swiper-wrapper\">\n\n\t\t\t\t      \t\t\n      \t\t<div class=\"swiper-slide\">\n\n\t         \t    <script src=\"\/\/fast.wistia.com\/embed\/medias\/4ieh7oes4l.jsonp\" async><\/script>\n<script src=\"\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async><\/script>\n<div class=\"wistia_responsive_padding\" style=\"padding:56.25% 0 0 0;position:relative;\">\n<div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\">\n<div class=\"wistia_embed wistia_async_4ieh7oes4l seo=false videoFoam=true\" style=\"height:100%;width:100%\">&nbsp;<\/div><\/div><\/div>\t     \t  \n      \t\t<\/div>\n\t\t\t      \t\t\n      \t\t<div class=\"swiper-slide\">\n\n\t         \t    <script src=\"\/\/fast.wistia.com\/embed\/medias\/zyvijnbe07.jsonp\" async><\/script>\n<script src=\"\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async><\/script>\n<div class=\"wistia_responsive_padding\" style=\"padding:56.25% 0 0 0;position:relative;\">\n<div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\">\n<div class=\"wistia_embed wistia_async_zyvijnbe07 seo=false videoFoam=true\" style=\"height:100%;width:100%\">&nbsp;<\/div><\/div><\/div>\t     \t  \n      \t\t<\/div>\n\t\t\t      \t\t\n      \t\t<div class=\"swiper-slide\">\n\n\t         \t    <script src=\"\/\/fast.wistia.com\/embed\/medias\/rr44ccz2m4.jsonp\" async><\/script>\n<script src=\"\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async><\/script>\n<div class=\"wistia_responsive_padding\" style=\"padding:56.25% 0 0 0;position:relative;\">\n<div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\">\n<div class=\"wistia_embed wistia_async_rr44ccz2m4 seo=false videoFoam=true\" style=\"height:100%;width:100%\">&nbsp;<\/div><\/div><\/div>\t     \t  \n      \t\t<\/div>\n\t\t\t\n    <\/div>\n  <\/div>\n  <div class=\"video-slider-thumbs-wrap\">\n   <div class=\"swiper-container video-slider-thumbs\">\n    <div class=\"swiper-wrapper\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t  \t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/embed-ssl.wistia.com\/deliveries\/ef290a2a67c08c217a1e8cee90a2b222.jpg?image_crop_resized=200x120\">\n\t\t  \t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t  \t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/embed-ssl.wistia.com\/deliveries\/abbdd4b88551e3d9316426a3a08c6ab73e6545f4.jpg?image_crop_resized=200x120\">\n\t\t  \t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t  \t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/embed-ssl.wistia.com\/deliveries\/b7a0196e5406595d41735dbe38e749a375f71ee9.jpg?image_crop_resized=200x120\">\n\t\t  \t\t\t\t<\/div>\n\t\t\t\t\t\t\n      <\/div>\n\t<\/div>\n\t<!-- Add Arrows -->\n    <div class=\"swiper-button-next swiper-button-white\"><\/div>\n    <div class=\"swiper-button-prev swiper-button-white\"><\/div>\n  <\/div>\n  \n\n  <\/div>\n<\/section>\n\n\n<section class=\"layer stats\">\n  <div class=\"inner\">\n    <div class=\"grid\">\n      <div class=\"col\">\n\t\t\t        \t<div class=\"stat\">\n          \t<h3><\/h3>\n          \t<p><\/p>\n        \t<\/div>\n\t\t\t      <\/div>\n      <div class=\"col\">\n        <div class=\"grid col-3\">\n\t\t\t\t\t\t          \t\t<div class=\"col\">\n            \t\t<h4>Dan Browne<\/h4>\n            \t\t<p>Director<\/p>\n          \t\t<\/div>\n\t\t\t\t          \t\t<div class=\"col\">\n            \t\t<h4>Andrew Browne<\/h4>\n            \t\t<p>Director of Photography<\/p>\n          \t\t<\/div>\n\t\t\t\t          \t\t<div class=\"col\">\n            \t\t<h4>Erin Woolhouse<\/h4>\n            \t\t<p>Colourist<\/p>\n          \t\t<\/div>\n\t\t\t\t          \t\t<div class=\"col\">\n            \t\t<h4>Michael Lloyd<\/h4>\n            \t\t<p>Sound Design<\/p>\n          \t\t<\/div>\n\t\t\t\t\t\t        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<div class=\"layer gallery-wrap\">\n  <div class=\"inner\">\n\n<div class=\"gallery\" itemscope itemtype=\"http:\/\/schema.org\/ImageGallery\">\n\n\n\t\t\t\t\t\t\t\t\n    <figure itemprop=\"associatedMedia\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\n      <a href=\"https:\/\/indelible.co.nz\/wp-content\/uploads\/2020\/05\/20191114_095726-1024x768.jpg\" itemprop=\"contentUrl\" data-size=\"1024x768\">\n          <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/indelible\/image\/fetch\/w_300,q_auto\/https:\/\/indelible.co.nz\/wp-content\/uploads\/2020\/05\/20191114_095726-scaled.jpg\" itemprop=\"thumbnail\" alt=\"Behind the Scenes Image\" \/>\n      <\/a>\n      <figcaption itemprop=\"caption description\"><\/figcaption>\n      <span class=\"icon\"><i class=\"mdi mdi-arrow-expand\"><\/i><\/span>\n    <\/figure>\n\n\t\t\t\t\t\t\t\n    <figure itemprop=\"associatedMedia\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\n      <a href=\"https:\/\/indelible.co.nz\/wp-content\/uploads\/2020\/05\/20191114_095747-1024x768.jpg\" itemprop=\"contentUrl\" data-size=\"1024x768\">\n          <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/indelible\/image\/fetch\/w_300,q_auto\/https:\/\/indelible.co.nz\/wp-content\/uploads\/2020\/05\/20191114_095747-scaled.jpg\" itemprop=\"thumbnail\" alt=\"Behind the Scenes Image\" \/>\n      <\/a>\n      <figcaption itemprop=\"caption description\"><\/figcaption>\n      <span class=\"icon\"><i class=\"mdi mdi-arrow-expand\"><\/i><\/span>\n    <\/figure>\n\n\t\t\t\t\t\t\t\n    <figure itemprop=\"associatedMedia\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\n      <a href=\"https:\/\/indelible.co.nz\/wp-content\/uploads\/2020\/05\/20191114_145730-1024x768.jpg\" itemprop=\"contentUrl\" data-size=\"1024x768\">\n          <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/indelible\/image\/fetch\/w_300,q_auto\/https:\/\/indelible.co.nz\/wp-content\/uploads\/2020\/05\/20191114_145730-scaled.jpg\" itemprop=\"thumbnail\" alt=\"Behind the Scenes Image\" \/>\n      <\/a>\n      <figcaption itemprop=\"caption description\"><\/figcaption>\n      <span class=\"icon\"><i class=\"mdi mdi-arrow-expand\"><\/i><\/span>\n    <\/figure>\n\n\t\t\t\t\t\t\t\n    <figure itemprop=\"associatedMedia\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\n      <a href=\"https:\/\/indelible.co.nz\/wp-content\/uploads\/2020\/05\/20191114_122427-1024x768.jpg\" itemprop=\"contentUrl\" data-size=\"1024x768\">\n          <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/indelible\/image\/fetch\/w_300,q_auto\/https:\/\/indelible.co.nz\/wp-content\/uploads\/2020\/05\/20191114_122427-scaled.jpg\" itemprop=\"thumbnail\" alt=\"Behind the Scenes Image\" \/>\n      <\/a>\n      <figcaption itemprop=\"caption description\"><\/figcaption>\n      <span class=\"icon\"><i class=\"mdi mdi-arrow-expand\"><\/i><\/span>\n    <\/figure>\n\n\t\t\t\t\t\t\t\n    <figure itemprop=\"associatedMedia\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\n      <a href=\"https:\/\/indelible.co.nz\/wp-content\/uploads\/2020\/05\/20191114_165125-768x1024.jpg\" itemprop=\"contentUrl\" data-size=\"768x1024\">\n          <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/indelible\/image\/fetch\/w_300,q_auto\/https:\/\/indelible.co.nz\/wp-content\/uploads\/2020\/05\/20191114_165125-scaled.jpg\" itemprop=\"thumbnail\" alt=\"Behind the Scenes Image\" \/>\n      <\/a>\n      <figcaption itemprop=\"caption description\"><\/figcaption>\n      <span class=\"icon\"><i class=\"mdi mdi-arrow-expand\"><\/i><\/span>\n    <\/figure>\n\n\t\t\t\n  <\/div>\n\n\n<!-- Root element of PhotoSwipe. Must have class pswp. -->\n<div class=\"pswp\" tabindex=\"-1\" role=\"dialog\" aria-hidden=\"true\">\n\n    <!-- Background of PhotoSwipe.\n         It's a separate element, as animating opacity is faster than rgba(). -->\n    <div class=\"pswp__bg\"><\/div>\n\n    <!-- Slides wrapper with overflow:hidden. -->\n    <div class=\"pswp__scroll-wrap\">\n\n        <!-- Container that holds slides. PhotoSwipe keeps only 3 slides in DOM to save memory. -->\n        <!-- don't modify these 3 pswp__item elements, data is added later on. -->\n        <div class=\"pswp__container\">\n            <div class=\"pswp__item\"><\/div>\n            <div class=\"pswp__item\"><\/div>\n            <div class=\"pswp__item\"><\/div>\n        <\/div>\n\n        <!-- Default (PhotoSwipeUI_Default) interface on top of sliding area. Can be changed. -->\n        <div class=\"pswp__ui pswp__ui--hidden\">\n\n            <div class=\"pswp__top-bar\">\n\n                <!--  Controls are self-explanatory. Order can be changed. -->\n\n                <div class=\"pswp__counter\"><\/div>\n\n                <button class=\"pswp__button pswp__button--close\" title=\"Close (Esc)\"><\/button>\n\n                <button class=\"pswp__button pswp__button--share\" title=\"Share\"><\/button>\n\n                <button class=\"pswp__button pswp__button--fs\" title=\"Toggle fullscreen\"><\/button>\n\n                <button class=\"pswp__button pswp__button--zoom\" title=\"Zoom in\/out\"><\/button>\n\n                <!-- Preloader demo https:\/\/codepen.io\/dimsemenov\/pen\/yyBWoR -->\n                <!-- element will get class pswp__preloader--active when preloader is running -->\n                <div class=\"pswp__preloader\">\n                    <div class=\"pswp__preloader__icn\">\n                      <div class=\"pswp__preloader__cut\">\n                        <div class=\"pswp__preloader__donut\"><\/div>\n                      <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n\n            <div class=\"pswp__share-modal pswp__share-modal--hidden pswp__single-tap\">\n                <div class=\"pswp__share-tooltip\"><\/div>\n            <\/div>\n\n            <button class=\"pswp__button pswp__button--arrow--left\" title=\"Previous (arrow left)\">\n            <\/button>\n\n            <button class=\"pswp__button pswp__button--arrow--right\" title=\"Next (arrow right)\">\n            <\/button>\n\n            <div class=\"pswp__caption\">\n                <div class=\"pswp__caption__center\"><\/div>\n            <\/div>\n\n          <\/div>\n\n        <\/div>\n\n<\/div>\n\n\n  <\/div>\n<\/div>\n\n\n<section class=\"layer tiles bg-white\">\n  <div class=\"inner\">\n        <div class=\"grid col-3\">\n\n\t\t\t\t\t\t          \t\t<div class=\"col\">\n\t\t        \t<img decoding=\"async\" src=\"https:\/\/indelible.co.nz\/wp-content\/uploads\/2020\/05\/20191114_165125-380x480.jpg\" alt=\"\">\n            \t\t\t<p>For this one we had the mavic drone which was flying through some pretty tricky gaps. Thankfully we have some skilled Pilots at Indelible that managed to execute it like it was some kind of magical dolly shot.<\/p>          \t\t<\/div>\n\t\t\t\t          \t\t<div class=\"col\">\n\t\t        \t<img decoding=\"async\" src=\"https:\/\/indelible.co.nz\/wp-content\/uploads\/2020\/05\/20191114_095747-380x480.jpg\" alt=\"\">\n            \t\t\t<p>The interview setups can take quite a while and this shoot was no exception. With setup time of around 1 hour to get the interviews looking natural and beautiful.<\/p>          \t\t<\/div>\n\t\t\t\t          \t\t<div class=\"col\">\n\t\t        \t<img decoding=\"async\" src=\"https:\/\/indelible.co.nz\/wp-content\/uploads\/2020\/05\/20191114_122427-380x480.jpg\" alt=\"\">\n            \t\t\t<p>Andy is such a trooper and was carrying the Easyrig on his back for pretty much the whole day. Great way of getting an ab workout!<\/p>          \t\t<\/div>\n\t\t\t\t\t\t  <\/div>\n<\/section>\n","protected":false},"featured_media":0,"template":"","categories":[1],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/indelible.co.nz\/wp-json\/wp\/v2\/case_study\/745"}],"collection":[{"href":"https:\/\/indelible.co.nz\/wp-json\/wp\/v2\/case_study"}],"about":[{"href":"https:\/\/indelible.co.nz\/wp-json\/wp\/v2\/types\/case_study"}],"version-history":[{"count":0,"href":"https:\/\/indelible.co.nz\/wp-json\/wp\/v2\/case_study\/745\/revisions"}],"wp:attachment":[{"href":"https:\/\/indelible.co.nz\/wp-json\/wp\/v2\/media?parent=745"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/indelible.co.nz\/wp-json\/wp\/v2\/categories?post=745"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}