Beat of the City

It’s always fun to bring something to life that has been sitting in your head for a while and this piece is no exception. After the Covid19 lockdown in New Zealand, Napier City Business Inc wanted to create a piece to try and drive vibrancy within the Napier CBD and so from the outset the goal for us was to try and create something different from all the other Covid19 we are open/shop local type campaigns that were being released around NZ. Something that has longevity in a post Covid19 world and something that could spread a bit of fun and happiness creating fomo for everyone that wasn’t currently in Napier CBD.